spotify user data

This is unsurprising, given this is the most crowded market, with Apple Music and Pandora (North America only) encroaching on Spotify’s territory. Search Query shows what the user typed in the search field. It is not unusual for Q1 to be a weaker quarter for app revenue than the preceding Q4 so we can’t read too much into that small decline. Cost of revenue was €5 billion ($5.4 billion). In H2, GlobalWebIndex carried out an analysis of cross-platform listening, which among other things finds the as-yet unmentioned Google Play Music the most popular service. The first was Drake, WizKid and Kyla”s “One Dance” in December 2016. YouTube does not feature here, presumably folded in ‘others’. While musicians have certainly been hurt, at least the current model at least acknowledges that we should pay to listen to music if we can. It’s not just the festive season that gets listeners looking for class soundtrack. A study conducted by the University of Minnesota and European Commission Joint Research Centre found that inclusion on Spotify’s “Today’s Top Hits” playlists, with around 26 million followers, increases streams by close to 20 million. Surviving the transition to mobile technology, Spotify went public in April 2018, with a market cap of $26.5 billion after the first day of trading. Pandora’s 14-17 range puts it in second place, while Amazon trailed off shockingly after a decent Q2 score of 14. Data Saver Mode. Compare to last visit See how your personal ranking changes over … Both come closer to parity than Pandora, for which close to six in 10 listeners were female. songs, videos, and podcasts) listened to or watched in the past year, including: A summary (at the point of the date of the request) of the content saved in Your Library (songs, podcasts, and videos), including: This includes (where available) at the point of the request: This includes details of the payment method (where available): If you have also received a copy of your technical log data, look for the “Read Me First” file provided with your data for a detailed description of the data. The access model – whereby we pay for unlimited access to as many different works as we can consume, so long as we keep paying our monthly rate – is now clearly the dominant form of consumption. The cybersecurity firm behind … In November 2018, Spotify announce a plan to repurchase $1 billion of publicly-traded shares. More recent figures for Spotify were not available at the time of writing (April 2020), but eMarketer estimates the subscriber only Apple Music at 33.7 million users in 2019 (year end). They would then receive 50% of the net revenue generated, cutting the label out of the equation. Artists petitioned Spotify to raise its royalty rates in March 2020, in the wake of the coronavirus pandemic, in order to help them survive. It remains to be seen whether Spotify can maintain its healthy lead – particularly given its somewhat tempestuous experience as a publicly-listed company so far. Interestingly, 44% of Apple Music listeners also used Spotify, alongside 32% of Amazon Music listeners and a huge 55% of Deezer users. The most-streamed song of the decade was Ed Sheeran’s “Shape of You”. Prices have been up and down since then, standing at $144.49 in early May 2020. These losses have hit shareholder earnings, with earnings per share coming in -€0.20 (-$0.22), albeit this is an improvement on Q1 2019’s -€0.79 (-$0.86). The stronger growth for Spotify has been ascribed to factors including smart speaker integration as well as the podcast strategy, mentioned above. Users are able to follow both the profiles of their friends in real life as well as musical artists they admire to access diverse playlists. It is predicted it will grow to 37.1 million over 2020. While North American MAU growth may be slightly slower, it’s worth considering that when it comes to subscribers and related revenue generation, with 37 million subscribers (approximate) in Q4 2019. This represents the first time any female artists have broken into even the top five. credited with launching the career of Kiwi artist Lorde, complex and mysterious in its specific workings, 52% of revenue to record labels, who would then pay their artists anywhere from 15% to 50% of that, able to negotiate better rates for itself, €15 billion ($16.3 billion) out to music rights holders, Deezer changed its model to a user-centric payment system, reality of how payouts are calculated a little more complex, though returned a few years later after her, saying that it worked against smaller artists seeking a breakthrough, 70% of revenue back to the music industry, three major labels make £19 million a day from streaming, Spotify to raise its royalty rates in March 2020, Spotify had in fact asked for artists pay it money, Sony sold half of its stock in Spotify, worth a 6% of the company, for $750 million, making a similar promise to distribute the money to recording artists, entire stock the same month for an undisclosed sum, Netflix’s financials are not viewed as a bed of roses, overtaking physical records as a revenue source for the music industry in April 2018, Spotify shares was $165.90, up on the guide price of $132, $35 billion in those heady days in the summer of 2018, 130 million of these are Spotify Premium subscribers, Spotify’s can lay claim to 36% of the global streaming market, Average hours spent listening to Spotify per month stands at 25 hours, 44% of users listen to Spotify on a daily basis, Over 50 million tracks available on Spotify, Drake, WizKid and Kyla”s “One Dance” the first song to surpass 1 billion streams, Post Malone was the most listened-to artist of 2019 with 6.5 billion streams, Sheeran’s “Shape of You” most listened song in Spotify’s history with close to 2.5 billion streams (April 2020), Sheeran is also the most followed artist, with 62.9 million followers (April 2020), Drake currently leads the way in monthly streams, at 43 million, Around a third of Spotify listening time is spent on Spotify-generated playlists, with another third going on user-generated playlists, “Today’s Top Hits” playlist is followed by 26 million people (April 2020), Other influential playlists include “RapCaviar” with over 12.8 million followers and “¡Viva Latino!” with 10.6 million followers (April 2020), Average users listen to 41 unique artists per week, Spotify quarterly revenue in Q1 2019 stood at €1.85 billion ($2 billion), €1.7 billion ($1.84 billion) of which came from Spotify Premium subscribers, Spotify quarterly revenue in Q1 2020 stood at €1.85 billion ($2 billion), €1.7 billion ($1.84 billion) of which came from Spotify Premium subscribers, Gross profit in the same quarter was €472 million ($511 million), with operating loss at €17 million ($18 million), Spotify annual revenue in 2019 at €6.7 billion ($7.3 billion), with gross profit of €1.7 billion ($1.8 billion), Estimates vary on how much a Spotify stream is worth to artist: from $0.006-0.0084 to as low as $0.00318/stream, Spotify went public in April 2018, with a valuation of $26.5 billion by the end of the first day’s trading, Spotify market cap in early May 2020 was $26.9 billion, Highest market cap to date is $35 billion during Q3 2018. Warner was not far behind in selling $400 million of stock – around 75% of its total equity, making a similar promise to distribute the money to recording artists. Spotify revenue came to $7.3 billion in 2019, which would give it a huge 64% share of total streaming revenue, from 36% of total subscriptions. Interestingly, though, both are outstripped by hybrid playlists, which are considered to take a little from each category (think “Latin Dance Cardio” or “Dance Party”). Notably Budden signed a contract with Spotify in 2018, which sees the former rapper adhere to a twice-weekly schedule. Over 85% of music streamed from Spotify belongs to four record labels: Sony, Universal, Warner, and Merlin (Merlin is actually a licensing agency for independent labels). We don’t have an update on this figure, though Spotify did reveal in December 2019 that 60% of listeners discovered an artists from outside their home country in the past month. The transcribed voice utterance of the command. Spotify subscriber growth by region, 2018 – 2019, millions, Spotify vs. other music streaming services. Spotify reported that Mexico City played host to the biggest concentration of Spotify users (after launching in 2013), though without specifying just how many. Below is a general breakdown of how much data you’re using: Normal quality- 96 kilobits, which lets you stream … This represents a small decrease on the €1.86 billion reported in Q4 2018, and a 22% increase year-on-year. The 25-34 age bracket edges out the 18-24 in this case, perhaps reflecting the more universal nature of music across age groups. Spotify currently lists over 50 million songs, as well as over 700,000 podcast titles. Aside from these two big hitters, this top 10 featured other notable titans of the music industry, including Rihanna (who along with Ariana Grande represent the only female artists on this list), Coldplay, and Kanye West. By the end of the year, Spotify is hoping to report 328-348 million MAU, and 143-153 Premium subscribers. Make data driven decisions and optimize your app strategy. Spotify also reported that Toto’s “Africa” was the top ‘throwback’ song of 2018 – as anyone who has been anywhere near the internet in the past five year will be able to tell you. Language requested by the client. Spotify was founded in 2006 in Stockholm, Sweden, by Daniel Ek and Martin Lorentzon. This comes along with ‘Spotify Wrapped’, which shows users their favourite genres, bands, total minutes listened etc. Spotify sites. Various other smaller services feature, including Deezer on 3% and US-specific Pandora on 2%. Despite the size of this figure, Spotify has attracted a good deal of criticism over the years of its existence for the paltry sums paid out to artists. “msPlayed”- Stands for how many mili-seconds the track was listened. Entity type shows the Uniform Resource Identifier (URI) of the item (e.g. How the music industry and Spotify learn to work together will be on the key things which observers will be watching in years to come. Data source: Spotify Both total Spotify user numbers and subscribers fell into the ranges predicted in the previous quarter, of 279-289 million and 126-131 million respectively. Google Play Music, which it describes as nearly defunct, came in second with 60, and Pandora third on 55. We draw certain inferences about your interests and preferences based on your usage of the Spotify service and using data obtained from our advertisers and other advertising partners. Spotify anticipates that total monthly users will increase to 289-299 million, and Spotify Premium users to 133-138 million in the first quarter of 2020. User growth in the more established regions (a grouping into which Latin America was only relatively recently introduced in Spotify’s quarterly reports) reaccelerated in Q4 2019, with North America seeing its highest quarterly level of growth since 2018. Swift went so far as to remove her music from the platform, though returned a few years later after her 1989 album surpassed 10 million sales. Spotify stock price has been fairly tumultuous since then, rising to a high of $192.38 in July 2018, but coming down fairly hard from late September onwards. Ann is a Senior Research Scientist and has worked in our New York office for just over a year. Spotify itself reports that ad-supported listeners listen to 2.5 hours per day on average (as of 2018). 300,000-350,000 users could have been impacted by this campaign. Pandora’s rate, on the other hand, is even lower than Spotify, at $0.00151. This has been borne out, with Spotify ARPU as of Q1 2020 at €4.42 or $4.79. Aside from Amazon, the highest figures are generated on a per stream basis by Napster ($0.00989) and Tidal ($0.00802). Your data is updated approximately every day. No doubt your preferred theory will be contingent at least somewhat on your age…. Billie Eilish’s WHEN WE ALL FALL ASLEEP, WHERE DO WE GO? This is up from 271 monthly active Spotify users and 124 million Spotify Premium subscribers in Q4 2019. Facebook user ID - This is included if the user has turned on Facebook data processing and linked their Spotify account by signing in using Facebook log-in or created their Spotify account via Facebook. By using our website and … Spotify warns that these predictions are subject to a large degree of uncertainty. Marrying the two above discussions, Spotify is known to create playlists based on both content and context. Drake (naturally) is second on 46.4 million (nearly as many people as live in Spain), and Ariana Grande comes third by virtue of her 45 million fans (more than, say, Argentina). Spotify claims to have paid €15 billion ($16.3 billion) out to music rights holders over the course of its existence. The opening price of Spotify shares was $165.90, up on the guide price of $132. Want to know more about Spotify, who Spotify’s users are, what Spotify is worth, and more? Notably, nearly twice as many under-30s used Spotify as used Apple Music in the three months prior to the survey – perhaps something to do with the free service. While that figure may be staggering, streams of “Gangnam Style” went up by no less than 2190% after they also deposed the winners of 2014. That is a start at the very least. Hackers have accessed as many as 350,000 Spotify user accounts as part of a credential-stuffing attack, and have done so without having to crack Spotify’s system. As reported by Phone Arena, this move follows an investigation by security researchers. User catalogue shows what subscription type the user has. In 2020, Spotify introduced Spotify Kids in select markets – another potentially significant addition. That model would probably seem hopelessly antiquated to anyone coming of age in the third decade of the 21st century. Spotify is a global enterprise, however. Before, we would pay for each individual film or album (or even song), which would then be in our possession for as long as we took care of it. Streams of Queen’s “We are the Champions” increased by nearly 300% in Belgium after they knocked out joint favourites Brazil, leaving no room for doubt over the prevailing national sentiment at the time. England vs. Colombia – Spotify streams of “Three Lions”. For many years the most-played artist of the year was an arms race between Drake and Ed Sheeran. Last updated: 20 August, 2020 Was this article … In financial terms this is worth $116,000-$163,000 to an artist. the artist name if a music track). We don’t have up-to-date figures on Pandora, but it counted 40 million in 2017 – which was around the same level as Spotify and Apple Music at the time. Year-on-year, it’s a 69 million increase in users (32%), and 30 million increase in subscribers (30%) – a growth rate that has been fairly consistent in recent years. Expansion into new territories is another – subscriptions are cheaper in places like Asia and Latin America, to reflect different levels of disposable income. Interesting, the third-biggest age bracket is the over 55s. You might have one file or more, depending on the size of your streaming history. This figure had risen as high as $35 billion in those heady days in the summer of 2018. Let’s not also forget that Spotify saw off the challenge posed by illegal downloading to the music industry. We can see from this graph that Netflix reports considerably higher ARPU than the music service – over twice as high, in fact. Spotify has a “pyramid” of around 500 Latin playlists, through which songs usually must work their way before reaching the pinnacle of ¡Viva Latino! Light or infrequent users of Spotify may not have sufficient play history to generate a full affinity data set. It is in this category that we find the big-name Spotify playlists mentioned above, as well as a whole host of smaller niche lists. In the US, Spotify was overtaken by Apple Music as the biggest subscriber music service in July 2018. We should perhaps takes this figures as a guide rather than gospel, owing to the complications that tend to arise from comparing two different datasets from two different sources. Spotify increased subscribers to 130 million in Q1 2020, while Apple Music is estimated to be somewhere near the 70 million mark as of February 2020. In May 2018, the Seeb remix of Mike Posner’s “I Took A Pill In Ibiza” became the 10th song to surpass one billion streams of Spotify. It was an instant success, with a Facebook partnership helping it rise rapidly to prominence. WSDM Cup: The Music Streaming Sessions Dataset Nov 15, 2018. For a bit of historical context Spotify subscribers as a percentage of MAU in Q4 2015 stood at 31%, in Q4 2016 at 39%, by Q4 2018 at 46%. IFPI figures do not break out figures by platform, but we can make our own calculations based on what we know. C:\Users\USER\AppData\Local\Spotify\Data is location for all songs you just play and is not auto cleared. This reveals, then, that a concentration of highly-followed context playlists account for a significant share of followers. Above, you can see that I’ve created a new location to store my data at D:\craig\Spotify.The pasted Data folder here contains the contents of that same folder in C:\Users\craig\AppData\Local\Spotify… The younger demographic consistently more generally gave higher scores across platforms, apart from Pandora, which seems to score very well with over-30s. By signing up you agree to our privacy policy. In 2017 Spotify singed a deal to pay a minimum of $2 billion to two undisclosed labels (thought to be Universal and Merlin) in order to be able to negotiate better rates for itself. Free Spotify access comes with lower sound quality, and advertisements, and requires an internet connection. The idea that something as highly-valued as pop music is in the hands of a global tech juggernaut concerned mostly with its own bottom line is problematic for aficionados as well as artists – particularly when it is also the main distribution channel. Netflix, on 24.9%, is also marginally ahead in penetration terms. (columns represent users of single app, so 28% of Apple Music users use Amazon Music). Europe’s proportion of total MAUs has fallen slightly, from close to 40% to 35%. This follows on from €5.3 billion ($5.9 billion) Spotify revenue in 2018, with gross profit standing at €1.4 billion ($1.6 billion), €4.1 billion ($4.6 billion) in 2017, with gross profit at €849 million ($953 million). Moving to new and emerging trends, we saw Modern Bollywood the breakout genre (reflecting the move into India), and Lil Nas X, Lizzo, and Lunay the breakout artists. Looking at a survey of US streaming service users dating to late 2017 (new data was unavailable as of April 2020), we can see that Spotify is the most-popular channel with under-30s, with only US-specific Pandora coming close. Around a third of Spotify listening time is spent listening to Spotify-curated playlists. It was, however, on “Baila Reggaeton”, with a little under 10 million followers, that you would have found a certain “Despacito” featuring on the very first day of its release, as well as J. Balvin’s huge hit “Mi Gente”. It would later go on to sell the remaining 25%, bringing the total to $504 million. Total losses for 2020 are estimated to be slightly higher, at an estimated €150-250 million ($162-217 million). It’s complex and mysterious in its specific workings, but users are known to comment on the sometimes-disarming accuracy with which the Spotify algorithm, can identify new tracks and artists that any given user will love. Content and context playlists on Spotify: Follower gain. Spotify’s 2019 subscription revenue comes to €6.1 billion – or $6.61 billion. Playlists are the backbone of how content is consumed on Spotify. Spotify is going to start using its copious amounts of user data to run targeted ads inside its exclusive podcasts. We might presume, however, that in the intervening years that older users may have grown more comfortable with streaming platforms such as Spotify, as they become a more familiar part of the music landscape. Labels are hardly a model of benevolence, but it is they who actually put money in artists’ pockets. Kalia also found that those who are parents tend to diverge further from the mainstream, and continue to move further and further away from popular artists as they get older. The repurchase initiative is set to continue until April 2021. Below is an example of a “taste profile” of Quartz writer Adam Pasick, and an illustrative map showing how these focus areas are generated. As of April 2020, 75 songs have been streamed more than a billion times on Spotify, showing a huge acceleration in songs reaching this point. With peak listenership roughly following the “path of totality” – where the moon was blocking out the sun – we can certainly see that Spotify users have a sense of occasion. Spotify is the world’s biggest music streaming platform by number of subscribers. The film industry seems to be in rude health. Several factors are at play here. Yorke poetically called Spotify “the last desperate fart of a dying corpse”, and criticised its role as tastemaker, saying that it worked against smaller artists seeking a breakthrough. The above graphic also breaks down each service by gender. Name of items listened to or watched (e.g. This is also borne out if we look at these playlists in terms of growth. before reaching the pinnacle of ¡Viva Latino! Both show small fluctuations in the period covered but there’s no real discernible major trend, beside slight divergence in 2019 as Netflix ARPU increased and Spotify ARPU decreased. When it comes to the most-followed artists, Sheeran again takes it, with 62.9 million followers (as of late April 2020) – which would qualify as one of the world’s 25 most-populous countries, ahead of Italy. Total streaming revenue rose by 22.9%, with subscription revenue specifically rising by 24.1%. Nonetheless, the leak does come from a third party that hadn't encrypted the data, rather than Spotify itself. ... we share your Spotify … Notably, a handful of prescient key staff members had jumped ship from the public station to Spotify in the years preceding the coming into being of this new paradigm. Formerly curated by ex-MTV Tuma Basa, the playlist has over 12.8 million followers, and has even spawned a series of arena tours headlines by members of the hip-hop aristocracy such as Migos and Chance the Rapper. The day closed with stock priced at a shade under $150, giving Spotify a valuation of $26.5 billion. Amazon is the next biggest service in the US, counting 38.7 million users in 2019. title of music track or name of video). Interestingly, a surge in US Spotify users is forecast towards the end of the forecast period in 2023. However, r esearchers couldn’t identify how the fraudsters were able to target Spotify’s user data. Spotify also edges out every channel but Pandora and Amazon Music (only by 1% in the latter) in the over-30s category. Taking them out of the equation, we see that content-based Spotify playlists boast a higher median follower gain, but a lower mean follower gain than context-based Spotify playlists. The primary cause behind the user credentials of over 300,000 Spotify users getting leaked was weak passwords and their reuse across different platforms. Amazon are not always a company associated with generosity, but interestingly Amazon Music tops the list in terms of average payment per stream on $0.01196/stream. This would come to around 78% of total subscription revenue by this measure. This is more due to an increased share of Spotify MAUs in Latin America (increasing from 19% to 22%) and particularly the rest of the world (more than doubling from 7% to 16%). In proportional terms, these Spotify stats have remained consistent over the two years covered, bar a 1% gain from the rest of the world from North America in Q4 2018, and a 1% gain from the rest of the world from Europe in Q1 2020. In each region, Spotify listening is dominated by mobile. Bieber, Post Malone (6), and Ed Sheeran (5) account for nearly one in five tracks (albeit one of these, “I Don’t Care” is a collaboration between Sheeran and Bieber). US Spotify users by age and gender vs Apple Music and Pandora. A different US analysis corroborates the above, showing that around 23% of male respondents, and 20% of female reported that they were members of Spotify as of March 2018. Back in 2018, Imagine Dragons were the top group, followed by Korean boyband juggernaut BTS. Spotify can be considered, along with Netflix, to be one of the key drivers of a sea change in the way we consume culture. Type of device/platform used (such as iOS, desktop). His “God’s Plan” was the most-streamed song, and Scorpion the most-streamed album. After these stats were collated, Deezer changed its model to a user-centric payment system which sees artists get a fairer share of revenue. The structure goes a lot deeper. Spotify gross profit for this quarter stood at €472 million ($511 million), which represents a very slight decrease on Q4 2019’s €474 million ($513 million). In the same month, however, Spotify had in fact asked for artists pay it money in exchange for on-platform promotion. Number of artists to which average Spotify user listens. This is expected to increase over 2020, however, with Q2 2020 loss estimated at €45-95 million ($49-103 million). 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Context-Based playlists in terms of both median and mean average growth digital music service that gives you access to of... England vs. Colombia – Spotify streams of “ three Lions ” overall most-streamed artist.... The music service – over twice as high, in fact $ 5.50/month for on-platform promotion that. Lot a legwork Net Promoter score ( NPS ) of the 2010s about,. A surge in US Spotify users that model would probably seem hopelessly antiquated to anyone coming age. Platform, but we can see from this graph that Netflix reports considerably higher than! Decided to share content in return for an undisclosed sum, thought to be the rise Apple... User typed in the way in revenue terms, Apple is brining more! Global music streaming shift in the search field address belongs to the chagrin of some invested parties namely! By quarter, of course, delivers a very different to now… playlists! Songwriters a 44 % rate increase by 2022 technology blog - this is expected to increase 2020... 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